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Google Reviews
β˜…β˜…β˜…β˜…β˜…"Purchased my first real watch (Rolex Explorer) here a little over a year ago. Have worn it every day since. Great store with really excellent selection!"Mark Schenkβ˜…β˜…β˜…β˜…β˜…"I have purchased a highly sought Rolex from Bruno through Chrono24 and I have to say the service and communication was stellar. Highly recommended. Thank you!"Kaan Γ‡ağlarβ˜…β˜…β˜…β˜…β˜…"Customer service couldn't be better. Courteous and fast communication. The watch was delivered discreetly and quickly and was in incredibly good condition. When I'm looking for a new watch, I know who to go to."Damian Winklerβ˜…β˜…β˜…β˜…β˜…"Spacious boutique with a fine selection of both vintage and new watches. Courteous and professional owner. All in all a very pleasant buying experience. Definitely worth a visit!"Jan Ymeragaβ˜…β˜…β˜…β˜…β˜…"Purchased my first real watch (Rolex Explorer) here a little over a year ago. Have worn it every day since. Great store with really excellent selection!"Mark Schenkβ˜…β˜…β˜…β˜…β˜…"I have purchased a highly sought Rolex from Bruno through Chrono24 and I have to say the service and communication was stellar. Highly recommended. Thank you!"Kaan Γ‡ağlarβ˜…β˜…β˜…β˜…β˜…"Customer service couldn't be better. Courteous and fast communication. The watch was delivered discreetly and quickly and was in incredibly good condition. When I'm looking for a new watch, I know who to go to."Damian Winklerβ˜…β˜…β˜…β˜…β˜…"Spacious boutique with a fine selection of both vintage and new watches. Courteous and professional owner. All in all a very pleasant buying experience. Definitely worth a visit!"Jan Ymeraga
New arrivals

Discover the latest arrivals

Explore the watches recently added to our collection.

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Concierge

Do you want to sell your watch?

Bring your watch to our Lugano boutique for an estimate.

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Step 1

Share photos, references, conditions, and documentation.

Step 2

Schedule an appointment with us.

Step 3

Receive payment by bank transfer or cash.

Why Lugano Top Watches

Buying and selling new and used luxury watches in the heart of Lugano

We offer an international experience with a transparent sourcing and authentication process.

Verification stack

Highly qualified inspection and controls at all stages.

Concierge sourcing

Swiss and international suppliers, curated weekly.

Lifecycle support

Valuations, service guidance, and trade-in options.

Chrono24 Trusted Seller

Certified Chrono24.

Lugano Top Watches is listed on Chrono24 as a verified Trusted Seller.

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